1. Reduce expenses

● Increase resource efficiency. ● Insulate company from risk of price increases.

3. Stakeholders expect it

● Internal and external stakeholder groups increasingly hold corporations responsible for social and environmental impacts.

5. Outperform competitors

● Gain a first-mover advantage by improving efficiency and building a trustworthy brand.

4. Preempt regulation

● Implement change at your own pace. ● Join / influence the regulation discussion.

2. Drive top line growth

● Spur innovation. ● Improve brand image. ● Attract and retain customers.

6. Boost productivity

● Employees of green companies are happier, healthier and more productive.

8. Drive innovation

● Companies with strong sustainability programs excel at product/service innovation.

7. Improve brand image

● Intangibles like goodwill are enhanced through corporate responsibility programs.

9. Differentiation

● Competitive advantage by achieving an eco-certification.

10. Attract/retain staff

● Become a desirable place for top talent. ● Reduce turnover and recruiting costs.

Contact Bright Green Strategy

for more information.

sheila@brightgreenstrategy.com or 319-400-8285